What SEO covers
- Technical foundation: speed, structure, clean URLs, sitemap, canonical and hreflang for multi-language sites
- Titles, descriptions and content aligned with what your customers search for
- Local SEO: Google Business Profile, reviews and consistent company data
- Regular checks and short reports
What GEO covers
AI search engines don’t only show a list of links, they compose an answer and cite sources. The chance of being cited grows when the information about your company is clear, specific and easy to verify.
- Structured data (Organization, Service, FAQ) that describes the company and its services in a machine-readable format
- Content that answers concrete questions directly, with facts instead of slogans
- Consistent profiles: the same name, address and description on your site, on Google, on LinkedIn and in directories
- Access allowed for AI crawlers and an llms.txt file summarising the company
- Regular testing: we check what AI engines answer to the questions relevant to your field
What we don’t promise
Nobody can guarantee a specific position on Google or a recommendation in ChatGPT. We work on the conditions that raise the chances and measure the results, without unrealistic promises.
Together with your site and plans
SEO and GEO work best when the site is built correctly from the start. The Online Presence plan includes Google Business Profile management, one new or refreshed page per month and a quarterly local SEO check.
Frequently asked questions
GEO, or generative engine optimisation, is optimisation for AI search engines such as ChatGPT, Perplexity, Gemini and Google AI Overviews. The goal is for your company to be cited or recommended in their answers.
SEO targets your position in the results list of classic search engines. GEO targets your presence in AI-generated answers. They complement each other: both start from a clear, fast, well-structured site.
No. Nobody can. We work on the factors that raise the chances and show you what changed.
See also
Let’s check your online visibility
Tell us what your online presence looks like today. We reply within one working day.